Reading time: 5 minutes. SEO (Search Engine Optimization) is an acronym that many have heard, few know what the letters mean, fewer know what SEO is, how it helps them, and even fewer know how to execute it. The following is a brief outline with one purpose: to help you understand SEO enough of
Reading time: 2 minutes. When designing or relaunching your company website, you’ve got a lot of options to consider to achieve better website functionality. Should you use video, sliders, hero images, animated navigation, etc. When defining your brand and brand message, you will clarify who your target market is so you’ll know who you
Reading time: 2 minutes. Business blogging can attract visitors to your site in an educative way to motivate followers to seek out your abilities. However, companies that do not know how to blog can turn off potential customers. Listed below are eight common blogging mistakes that newbies make that can reduce their ability to
Improve Your User’s Experience: Give Them A Reason to Stay Don’t make them think to find about ‘why am I visiting you?’ Optimize your site speed (‘too long to load’ is #1 reason to leave a site). Pop-up bots are accepted when they provide help; hated when all it does is try to sell.
Reading time: 4 minutes. Your website is your face to the world and the host you select will affect its performance. Slow, insecure and unavailable are not the words you want your prospects or customers to use in describing your website. A good website host is important. Your website has to be hosted by
Reading time: 3 minutes. When you have a website, the files and images that makeup your website are stored on a computer somewhere. The details and specs of that computer are your website hosting plan. Web servers are computers designed specifically for serving up websites. Because of this, many of the same rules that
One of the great things about having a website is to be able to track what visitors are doing. This data gives you accurate information you can use to make educated, informed decisions about changes to your site. Conversion rate optimization is the most obvious goal for your website. If you need a refresher on
Reading time: 3 minutes. Wheaton Website Services believes this blog underscores the heart of whether you can/will be successful, and that is based on if you have a brand or not. Not that you have an on-going company, and no matter how successful you currently are, if you do not have a brand, you
What is PHP? PHP is a server-side software language used in most websites, including WordPress and Zen Cart. Like all software, it is continually updated, fixed and improved. Why Should I Upgrade? Security - older versions are no longer receiving security patches. If you are not using PHP 7, your site is at risk.
Webmaster Tools are offered by both Google and Bing (edit: Google now calls theirs Search Console). They are easy to set-up and can help identify and fix issues with your website. What kind of issues? Recommendations to improve the ranking of your website. Problems accessing your website. Tips for helping them index all your
