You Deserve a Better Business Website

Photo by Carl Heyerdahl on Unsplash Small business owners often choose basic website builder software for their first website. It’s quick and easy to create a site and establish a brand. Once your basic website is up and running, however, you’ll notice its inadequacies and wonder about upgrading. Upgrading from a basic

By |2022-06-08T16:23:15-05:00June 8th, 2022|Branding, Web Design, WordPress|0 Comments

How to Boost Your Brand by Meeting Shipping and Delivery Expectations

Every step of the purchasing process is an opportunity to build your brand. In fact, what happens after customers press the "order it" button can make or break their experience. Packaging and delivery intervals affect your brand reputation. Customers view quick delivery and sustainable packaging as important parts of the purchase experience. Don’t view

By |2022-03-25T08:56:11-05:00January 12th, 2022|Branding, Marketing|0 Comments

Are Customer Loyalty Programs Worth the Investment?

Loyalty programs are growing in popularity with ecommerce businesses. They help small businesses compete in the increasingly competitive ecommerce space, and can highlight their value over very large ecommerce sites. Business owners know that keeping existing customers is less expensive than attracting new ones. Customer loyalty programs can boost customer retention and sales. Data

By |2022-03-25T09:21:52-05:00December 7th, 2021|Branding, Marketing|0 Comments

Lower Your Customer Acquisition Cost

The Customer Acquisition Cost equation includes the cost of attracting visitors to your website. You attract customers by investing in advertising, marketing, emails, direct mails, promotions, and incentives. But attracting is only half the story. The goal is to convert a website visit into a purchase or lead, and that happens when visitors have

By |2022-03-25T10:35:20-05:00September 10th, 2021|Branding, Marketing, Upgrades & Patches, Web Design|0 Comments

Do I Need a Website if I Have a Facebook Page?

Do you really need a website to grow your business, or is a Facebook business page enough? After all, a Facebook page is free to set up, with the promise of reaching a large audience. Sounds good, right? But that’s a shortsighted approach to your online presence. Skipping a website will prevent you from

By |2021-07-07T11:29:56-05:00July 7th, 2021|Branding, Marketing|0 Comments

3 Things You’ll Need for Your First Website Design Meeting

Your business deserves a great website that expresses your brand, attracts your target audience and helps you reach your goals. You’ll need a knowledgeable website designer who will turn your needs with the right design. Once you find the right designer, you’ll want to prepare for your first meeting so you can communicate your

By |2022-03-25T10:24:21-05:00June 16th, 2021|Branding, Marketing, Web Design|0 Comments

How to Start the Website Creation Process – With Website Content or Website Design?

You’re ready to invest in your website for your business and you’re eager to see results. You want increased traffic to the site, increased engagement by viewers, and increased sales. Many business owners are so eager to get a new site launched that when they meet with their web designer they immediately want to

By |2022-03-25T10:27:31-05:00April 6th, 2021|Branding, Marketing, Web Design|0 Comments

Learn Three Ways to Focus on Your Customer

As a small business owner, a lot of your success can be attributed to your determination and gut decisions about what is best. The fact that you have created a business generating revenue is evidence of this. But you must be careful not to take this too far. You must always focus on your

By |2022-03-05T13:07:48-06:00October 21st, 2020|Branding, Marketing|0 Comments

18 Ways To Differentiate Yourself To Be More Successful

Reading time: 8 minutes. In a crowded industry it has been proven that when you differentiate yourself with identifiable value, you will be chosen over a competitor. To do that, you need to create a differentiator which must meet three important criteria: It must be true. You can’t simply make it up. It must

By |2022-03-25T10:03:30-05:00August 10th, 2020|Branding, Marketing|0 Comments

12 Easy To Understand Points That Will Help You Understand SEO

Reading time: 5 minutes. SEO (Search Engine Optimization) is an acronym that many have heard, few know what the letters mean, fewer know what SEO is, how it helps them, and even fewer know how to execute it. The following is a brief outline with one purpose: to help you understand SEO enough of

By |2022-03-25T09:46:57-05:00May 13th, 2020|Branding, Marketing|0 Comments
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