Better Search Results with Both On-Site and Off-Site SEO

Better Search Results with Both On-Site and Off-Site SEO Photo by Edho Pratama on Unsplash Getting better search results for your well-designed website is an ongoing task. Search engine optimization (SEO) optimizes websites to increase search ranking results. The best SEO strategy includes both On-site and Off-site SEO. A good website designer

By |2023-11-12T08:06:02-06:00November 12th, 2023|Marketing, Web Design|0 Comments

Building Website Credibility

Image by Lisa Caroselli from Pixabay When shopping online, we’ve all visited websites where it takes just a glance to see that the vendor is not for us. And we’re gone. Or, we linger awhile, only to find that the businesses seem unreliable or amateur. In other words, these websites lack credibility.

By |2023-06-06T12:16:24-05:00June 6th, 2023|Branding, Marketing, Web Design|0 Comments

A Well-Designed Website Journey Increases Conversions

Photo by Kelly Sikkema on Unsplash A well-designed website takes a curious or casual visitor on a journey. It might start with a finding your site on a Google search, a social media post, through on-line ads or by word of mouth. The visitor views your homepage or landing page and determines

By |2023-05-04T07:51:38-05:00May 4th, 2023|Branding, Marketing, Web Design|0 Comments

When to Redesign your Website

Image from Pixabay How has your business evolved over the last few years? Have you added ecommerce to your operations? Shifted product or service offerings to attract a new customer base? Added new website features such as videos, chat lines, customer feedback, or signup pages? These business improvements may have stretched the

By |2023-04-07T15:10:04-05:00April 7th, 2023|Branding, Marketing, Web Design|0 Comments

Make Your Website Videos Count

An inviting website will build interest in your business and increase conversions. Adding videos to your website is a proven way to make it more attractive. Well placed, interesting videos engage visitors and spark interest where regular written text cannot. A recent Forbes Advisor article quoted, “Including videos on a website can increase time

By |2023-03-07T19:43:39-06:00March 7th, 2023|Branding, Marketing, Web Design|0 Comments

Website Navigation for Higher Conversion Rates

Photo from Pixabay A hard-to-navigate website is like a very disorganized closet. When you open it to look for something, your instinct is to close it again and give up. And that’s what visitors to your website will do if the navigation is confusing. A recent survey by Clutch found that 94%

By |2023-02-06T10:06:05-06:00December 6th, 2022|Marketing, Web Design|0 Comments

You Deserve a Better Business Website

Photo by Carl Heyerdahl on Unsplash Small business owners often choose basic website builder software for their first website. It’s quick and easy to create a site and establish a brand. Once your basic website is up and running, however, you’ll notice its inadequacies and wonder about upgrading. Upgrading from a basic

By |2022-06-08T16:23:15-05:00June 8th, 2022|Branding, Web Design, WordPress|0 Comments

What Does It Mean To Be Mobile First?

Maybe your business website was designed before mobile ecommerce become popular. Maybe you recently added ecommerce to your site. Either way, your website traffic will improve when it’s designed with the mobile user in mind. As of 2021, over half of all website traffic came from mobile devices. The growth rate has been rising

By |2022-04-06T08:57:20-05:00April 6th, 2022|Web Design|0 Comments

Add Social Proof to Boost Revenues

So many choices! Shopping online can be overwhelming. With so many vendors, brands and products, buyers need help making purchase decisions. Social proof gives shoppers feedback from other shoppers to make it easier. Coined by Robert Cialdini in his 1984 book Influence: Science and Practice, social proof is when people copy the actions of others

By |2022-03-25T08:48:16-05:00February 4th, 2022|Marketing, Web Design|0 Comments

Convert Website Visitors into Loyal Customers

Success! Your marketing strategy is bringing visitors to your website. Once there, you only have three seconds to engage them. A pleasing customer experience will compel visitors to choose products or services, complete the purchase and encourage future purchases. How do you create interest and complete a sale? Business owners and website designers each

By |2022-03-25T10:42:08-05:00October 11th, 2021|Marketing, Web Design|0 Comments
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